Job Board
Current Job Openings
Date Posted:
July 13, 2022
Company:
Lowe / Brunswick Boat Group
Job Title:
Brand Manager
Job Summary:
The Brand Manager will be responsible for the direction and control of brand marketing strategy for the Lowe brand within the Brunswick Boat Group. The role requires a deep knowledge and engagement with the target customer and close partnership with category management, sales and product development. Accountable for brand positioning, marketing priorities, managing brand investment in marketing and measuring and delivering ROI.
Date Posted:
July 15, 2022
Company:
Boston Whaler / Brunswick Boat Group
Job Title:
Marketing Director
Job Summary:
We are looking for a seasoned marketing leader to harness the power of the iconic Boston Whaler brand and accelerate the marketing function across product marketing, consumer engagement, insights & analytics, dealer enablement and digital marketing. This individual will be responsible for inspiring marine participation and engagement through exceptional products and brand experiences that are activated in partnership with other Brunswick divisions and with an exceptional global dealer network.
S/he will be responsible for the development of revenue-generating strategies and directing brand execution through innovative marketing programs designed to support both B2C and B2B engagement. The role is integral to fueling our brand’s continued growth and will be responsible for managing a multi-million-dollar budget to deliver optimal marketing impact and increased customer value.
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