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Cautious Optimism

Joseph Healy

Soundings Trade Only


For this month’s Pulse Report, the monthly survey conducted by Baird Research in conjunction with the Marine Retailers Association of the Americas and Soundings Trade Only, 111 marine retailers were contacted to assess current and future retail trends. And in a trend that goes back to the spring, dealers continued to report strong consumer demand and extremely lean inventories.


Dealers were also asked to opine on 2022 retail growth expectations — again, inventory availability is expected to be a major driver of performance. Those who responded said that 2022 production is presold as demand continues, positioning companies for strong sales trends through...[read more]

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