Dec 13, 20211 min

Freedom Boat Club Hits Milestone

Joseph Healy Soundings Trade Only Freedom Boat Club continues its pattern of record growth in 2021, adding Safe Harbor Plymouth (Mass.)...

Dec 9, 20211 min

Sea Tow Foundation Names 2021 Boating Safety Award Winners

Joseph Healy Soundings Trade Only Six category winners in the National Boating Industry Safety Awards given by Sea Tow Foundation’s...

Dec 9, 20211 min

‘Tis the Season for Dealer Videos

Norm Schultz Soundings Trade Only As the pandemic-driven sales boom shows signs of subsiding, it’s becoming more important than ever for...

Dec 2, 20211 min

MarineMax appoints new VP of marketing

Boating Industry Online MarineMax recently announced the appointment of Abbey Heimensen to the role of vice president of marketing,...

Dec 2, 20211 min

Seattle Boat Show: Full Speed Ahead

Norm Schultz Soundings Trade Only Online The Northwest Marine Trades Association has announced “the wait is over” as it moves full...

Dec 2, 20211 min

Digital Dealership Dashboard for Marine Dealers

Joseph Healy Soundings Trade Only Online Attendees at the Marine Retailers Association of the America Dealer Week beginning Dec. 6, in...

Dec 2, 20211 min

Suzuki Crew Cleans Florida Shoreline

Joseph Healy Soundings Trade Only Online Suzuki Marine demonstrated its commitment to the environment by pitching in during a Nov. 20...

Dec 2, 20211 min

ORR partners with Oregon State for research, education resources

Boating Industry Online Oregon State University’s Center for the Outdoor Recreation Economy (CORE) has joined other leading recreation...

Dec 1, 20211 min

Discover Boating Moves Forward

Jeff Moser Soundings Trade Only Online The National Marine Manufacturers Association and Marine Retailers Association of the Americas...

Nov 30, 20211 min

Argo App Experiences Growth

Joseph Healy Soundings Trade Only Online Argo Navigation announced in a statement that 50,000 boaters now use its free app for navigation...

Nov 19, 20211 min

Make Boat Ownership Easier

Nathan Heber Soundings Trade Only Online Our industry’s performance during the past 18 months is certainly something to celebrate....

Nov 18, 20211 min

Year-End Strategies to Rev Up Your Marketing Machine

Wanda Kenton Smith Trade Only Today Online For those in the marketing driver’s seat, the past two years have yielded a wild ride with...

Nov 10, 20211 min

Business of Boating Conference Registration is Open

Jeff Moser Soundings Trade Only Online Registration is open for the Massachusetts Marine Trades Association’s annual Business of Boating...

Nov 9, 20211 min

Pre-owned boat sales exceeded one million units in 2020 for the first time since 2006

Boating Industry Online The Pre-Owned Boat Market section of NMMA’s 2020 U.S. Recreational Boating Statistical Abstract is now available....

Nov 8, 20211 min

New anglers become winners at “Ladies, Let’s Go Fishing!”

Boating Industry Online More than 40 aspiring anglers came from Florida as well as several other states to learn from the pros at the...

Nov 8, 20211 min

The Supply Side of Supply Chain

Joseph Healy Soundings Trade Only Online Communication breakdowns, shipping imbroglios, component scarcity, plant closures, lack of...

Nov 2, 20211 min

Brunswick Corporation reports record Fort Lauderdale International Boat Show

Boating Industry Online Brunswick Corporation announced a record-breaking performance at the 2021 Fort Lauderdale International Boat Show...

Oct 27, 20211 min

Innovation's many guises

Soundings Trade Only Online The boating industry is at a crossroads. Technology has allowed businesses to deliver true connectivity,...

Oct 25, 20211 min

Where We’ve Been, Where We’re Headed

Frank Hugelmeyer Soundings Trade Only Online During the past year and a half, profound and foundational societal, political and...

Oct 25, 20211 min

Year-End Strategies to Rev Up Your Marketing Machine

by Wanda Kenton Smith Soundings Trade Only Online For those in the marketing driver’s seat, the past two years have yielded a wild ride...

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